About the product
- STRENGTH AND LENGTH: Keep hair growing strong with Aveeno Plant Protein Blend Shampoo, designed to nourish and strengthen strands, soften hair and combat intense frizz
- UNIQUE FORMULA: With oat as its first ingredient, along with infusions of plant protein, vegan keratin and chia seeds, this nourishing formula strengthens and softens hair with every use
- FRIZZ CONTROL SHAMPOO: Nourish and strengthen strands while containing frizz, all while softening damaged hair. Get all these hair-loving benefits in a complete formula that's good for your hair and the planet
- WHOLESOME HAIR CARE: Known for bringing the soothing and healing properties of nature to skin care, Aveeno now also offers wholesome hair care products that soothe your scalp and nourish your strands
- CLINICALLY PROVEN: Soothe the scalp and nourish hair with clinically proven formulas from the Aveeno Scalp Soothing Haircare Collection
